Traditionally, the phrase Technical SEO refers to optimizing your site for crawling and indexing, but can also include any technical process meant to improve search visibility.
Technical SEO is a broad and exciting field, covering everything from sitemaps, meta tags, JavaScript indexing, linking, keyword research, and more.
If you’re new to SEO, we recommend starting with the chapter on Technical SEO in our Beginner’s Guide. Below are the latest posts on technical SEO, and we’ve included a few top articles here.
On-Site SEO : What are the technical on-page factors that influence your rankings? Our free learning center will get you started in the right direction.
The Web Developer's SEO Cheat Sheet : This handy—and printable—cheat sheet is invaluable for anyone building websites. Contains several useful references that cover a ton of technical SEO best practices.
MozBar : This free Chrome extension is an advanced SEO toolbar that helps you to examine and diagnose several technical SEO issues.
The Technical SEO Renaissance : Is it true that technical SEO isn't necessary, because Google is smart enough to figure your website out? Mike King puts this rumor to rest, and shows you what to focus on.
Technical SEO: The One Hour Guide to SEO : Want a quick introduction to the basics of technical SEO? Our guru Rand has you covered—all in about 10 minutes.
In this article, Alex shows you how and why to use Google Chrome (or Chrome Canary) to view a website as Googlebot. Viewing a website as Googlebot means we can see discrepancies between what a person sees and what a search bot sees – useful for technical SEO and content audits.
There are plenty of impressive tactics or metrics that aren't often discussed, not necessarily because they aren't important, but because it's easy to get locked into the rhythm of reporting on traffic and sales. With that in mind, let's look into some areas we can optimize and exploit to improve our e-commerce websites' organic performance.
![How We Increased Revenue with Speed Optimization [Local SEO Case Study]](png/analytics-2eba248_2021-04-15-2353474410.png)
There are some key scenarios when local SEOs should seriously consider speed optimization, even for a small local client. Small local clients are still impacted by the issues that come along with having a slower website such as higher bounce rates, lower conversions, and worst of all, a poor user experience. Amanda shares her experience with speed optimization, and the positive results for her client.
The team at Homeday is currently carrying out a website migration in several stages, or waves, to reduce the risk of problems that have a large-scale negative impact. During the first wave, they encountered an issue with their cookie consent, which led to a visibility loss of almost 22% within five days. In this article, Hanna describes how they discovered and resolved it.
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Your SEO strategy should be one of the primary considerations before you even start your website. Instead of fighting to make your website SEO-ready later on, start with this holistic SEO checklist for new websites and save yourself valuable time and resources
Last year was an incredible year for core updates, and for changes to how SEOs improve page quality for users. Moving forward, we can expect to see increased diversification of SERPs and new features from tools like Google Lens. These developments will change how we manage our SEO now and in the future.
Today, Ola takes you through the technical SEO fixes that should be at the top of your SEO audit list.
Britney is back (with her special co-host, Pumpkin!) to give you more tips on how to get started using the programming language Python.
Google has a finite amount of time it's willing to spend crawling your site, so if you’re having issues with indexation, you might want to look into your crawl budget.
In today's episode of Whiteboard Friday, Moz SEO expert Tom Capper walks you through cannibalization: what it is, how to identify it, and how to fix it.
Winning the page speed race requires the same things as winning a car race: making sure that your vehicle is as lightweight as possible, as powerful as possible, and that you navigate the racetrack as efficiently as possible.
If you’re an SEO in the e-commerce space, it’s important to learn how to work with Magento. Today, Chris walks you through seven areas for SEO adjustments that are unique to the Magento platform.
SEO pros know that a comprehensive search marketing strategy should include periodic audits of a website’s technical health and its opportunities for improvement. But as you uncover these opportunities, how do you know which ones are most important?
By centering your secondary navigation on long-tail keyword opportunities, you’ll be able to strategically utilize consumer intent, secure additional web conversions, and boost revenue levels.