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Category: Link Building

Chat through link building best practices and outreach techniques.

  • vijayvasu


    hello all Please can you suggest the top 5 link building tools that an agency can use? Thank you 🙂

    | vijayvasu
    0
  • BlakeMcGillis


    I've been working on SEO for one of the companies I've designed a website for and I'm confused by the company's lack of Better Business Bureau backlinks. The Company in question does have a BBB account and that account links back to the company's website. However, when I check in the link analysis for the site, the BBB link doesn't appear. My competitors, on the other hand, do have BBB links in their analyses. So, I'm wondering if I somehow don't have the right type of BBB account. The BBB seems to be a pretty good place to have a link from, and the company pays $300.00 per year for the membership, so I'd like to get the most out of it. Here's a link to the BBB page for the company http://www.bbb.org/utah/business-reviews/plumbers/platinum-plumbing-services-in-west-jordan-ut-22199778#bbblogo And here's the company's website www.slcplumbing.com Now, the company site I've just listed is 301 redirected to www.platinumplumbinginc.com, but even when www.slcplumbing.com was the main site, the BBB backlink didn't show up. Thank you Blake

    | BlakeMcGillis
    0
  • PeterM22


    Is anyone aware of any high quality link building services, preferably that guarentee a set number of high quality links for a montly fee. I'm familar with webuildpages. I was wondering if there are any other companies who provide a similar service.

    | PeterM22
    0
  • leadsprofi


    Hi Mozzers, I have a small question. If my website niche is Rent a Car, and lot of friends, people around the world, have restaurant, for example friend of me was a CHEF of restaurant for about 15years, and now he started working with Cars, how is danger if he receive backlinks from the restaurant websites? Its this danger? can google penalize the site if receive backlinks from different niche,different cctld domains,and language too? Thanks

    | leadsprofi
    0
  • turnon


    I read the post about question and answer on your blog http://www.seomoz.org/blog/6-reasons-why-qa-sites-can-boost-your-seo-in-2011-despite-googles-farmer-update-12160 What is from SEO view the difference between a forum and QA ? Jan

    | turnon
    0
  • therealmarkhall


    Right then here we go You have a link in an article on a well known national newspaper site that points at your website. Is there any benefit of linking to the newspaper article in order to build up the PR of the article page and therefore passing over some link "juice"? Sub questions 1. Would it be more beneficial simply to gain links to your main website? 2. What are the chances of the article going into the archives and then at some stage being deleted? 3. If the article link points to a domain, which then forwards to a another domain will this pass on any "juice"? 4. If the article points to a domain that then 301's to another domain will this pass on any "juice"? 5. Does Google simply register the link and "juice" on the first pass or will it revisit and upgrade the "juice"? 6. What are the negatives? 7. What are the positives?

    | therealmarkhall
    0
  • getrightmusic


    I'm just a little curious about this and thought I would make use of the new Q&A system. This is my first open question. I recently acquired some blogroll links on 3 fairly popular and well trafficked sites, some with more authority and pages than mine (Get Right Music). I was wondering if anyone is familiar with the time frame in which I should start to see that affect my rankings in Google. Also, the time frame when I should start to see those domain links appear in Open Site Explorer. I'm just curious. Thanks everyone. Jesse

    | getrightmusic
    0
  • twin8885


    This would be under the assumption that our company blog was hosted on tumblr.

    | twin8885
    0
  • eric_since1910.com


    Does anyone have any idea why opensiteexplorer has a specific number of linking domains while google webmaster tools say another? I understand opensiteexplorer needs to update itself, but I have seen this discrepancy for months! Any ideas?

    | eric_since1910.com
    0
  • notarynow


    Looking for tips, ideas, experiences, and lessons learned from other SEOs regarding link baiting. Our site is relatively new (launched in January) and would like to learn from others on baiting our content in ways which sites will link to us. Thanks, Shane

    | notarynow
    0
  • Bill4Time


    With my linkbuilding efforts, I know what keywords I want to target but my homepage ranks for most of my keywords. The other pages were written and built for specific keywords, but do they need linkbuilding TLC? They don't rank in the SERPs much anyway (if not at all) and the homepage is by-far the strongest in the SERPs.

    | Bill4Time
    0
  • Impact-201555


    I know we should be careful of suspicious links, and that google may davalue them or even penalize, especiallysince the latest update. It seems though, however it really hasnt caught up to alot of them yet. And alot of competition is still benefitting from what seems like all garbage links in their backlink profile So could someone give their opinion about links form pages like this, assuming it is a mix of this along with other  "better" types of links? http://www.bmxplusmag.com/index.php/member/4817/ See the bio at the bottom. "At least" it is within copy, and only one link to the page? (Please do not reply with a simple "be careful" message) Also, does anyone have any update, on the benefit of TextLinkAds, since the recent algo update? Thanks Sam

    | Impact-201555
    0
  • bjalc2011


    My client site has a good one-way link from an authority site (in this case a member directory within the industry association). In order to use some data from the industry association on my client's site, the association has requested a link back to their site. Recognising that this will weaken the value of the one-way link, would it be make sense to no-follow the return link? But is there value in linking out to an authority site? What recommendations do you have for this situation? Thanks

    | bjalc2011
    0
  • sichristie


    Hey guys, I just wanted to follow up on Rand's excellent whiteboard Friday: http://www.seomoz.org/blog/preventing-linkbased-penalties-whiteboard-friday It got me worried I think, but I'm not sure. We have a site where we are building up links in 2 ways: We have an affiliate set-up. A search widget in an i-frame, and below the i-frame a followed link pointing to the relevant page.
    The anchor text varies for each affiliate depending which region the affiliate comes from. We have awarded about 500 of our partners with trophies - i.e. - this partner has best reviews or most sales etc. Our partners are absolutely loving it.
    The trophy is an image link which they can embed on their website, with alt text only mentioning our brand - that was an oversight ( I think). I wish the alt had been dynamically generated for each partner.
    The trophies link to our partner pages.
    So we are getting many links to our deeper pages, which is great.
    The links I believe are relevant as they are coming from our partners websites and pointing to their relevant partner page on our website. So burning question is. Would you consider these links dodgy given Rands recent whiteboard friday post, and the recent farmer algorithm change? Many thanks, Croozie

    | sichristie
    0
  • Gyi


    While I'm not a subscriber to the "if you write it, links will come" mantra, there is no doubt that developing link-enticing content is a large component to effective SEO. I have experimented with "Top X Lists", interviews, how-to's, free guide downloads, and other education-based content themes for link acquisition. What content themes have you found to be the most effective link magnets?

    | Gyi
    0
  • simoncmason


    I have a client site with thousands of old very low quality links purchased from directories etc over several years - I am certain these are doing nothing for the current rankings and I advised them to stop buying these links 18 months ago when I first started working with them, but do you think pro-actively getting old poor quality backlinks removed will potentially improve the site's rankings?

    | simoncmason
    0
  • conradh


    Does this link pass link juice: http://www.finda.co.nz/redirect.php?listing_id=r2vp&url=http://www.avantifinance.co.nz

    | conradh
    1
  • DiamondJewelryEmpire


    Google dosent care that much about links lately or crawl started beeing more intelegent about it? Do you feel any changes?

    | DiamondJewelryEmpire
    0
  • DavidKauzlaric


    Anyone here run an agency? Do you outsource your link building to another company overseas so it's cheap, or what is everyone else doing nowadays?

    | DavidKauzlaric
    0
  • SparkplugDigital


    If you create a list of links to top blogs in your industry but no-follow all the links, and they link to your list, will that count as a reciprical link or a one-way link by search engines?

    | SparkplugDigital
    0
  • leonenobleseate


    What is the best way to evaluate external links coming in to my site?  I have been working on trying to build links by commenting on blogs/forums and adding to directories, etc. I've run link reports through Open Site Explorer and Yahoo and they never seem to show the same links coming in. For example, i run link eport on Open Site Explorer and it will show links coming into my site that Yahoo doesn't show, and vice versa. I guess I'm trying to figure best way to monitor each week new links coming into my site to determine if my efforts are fruitful.  Also, is there a certain period of time that should pass from time I put my link on another site (ie, a blog) until it will show up in OPen Site Explorer? Thanks!  Oh, and I use the NoDoFollow Add-on for Firefox to only comment on those sites that do follow.  Not sure if that's really effective or not.

    | leonenobleseate
    0
  • G-Force


    Hello fellow SEOMozzers, For a long time I've been wondering what would give the most SEO benefits for a keyword based query between these : 1. A sitewide footer link on SiteA with keyword anchor text to SiteB homepage 2. A sitewide footer link on SiteA with brand name to SiteB homepage 3. A single link on SiteA homepage to SiteB homepage 4. An editorial page on SiteA about SiteB with links to homepage and deep pages Did someone ever did that kind of experiments?  Is anyone having better results with one kind of link strategy? Best regards,
    Guillaume Voyer.

    | G-Force
    1
  • Ex2


    Hi, I got a question, a main domain from one site that link to me is PR 6 and deeper pages has no PR, i know this occur because the deeper pages are new. I just want to know if this deeper pages give to me a good backlink quality even it has no PR like main domain?

    | Ex2
    0
  • mjmorse


    The fee does not even guarantee inclusion - and if you are accepted, does that link really add enough value to justify paying an annual $300 fee?

    | mjmorse
    0
  • floppy


    So I am working for a Multi-Level Marketing Company.  The members each get their own website which is a wilcard subdomain.  So we have example.com (Main site) mysite.example.com (Replicated) They both are literally the same content and I have chosen to noindex, nofollow the subdomains, but as a SEO that presents a problem with linkbuilding.  However, the member only gets credit (think affiliates) if the click comes from their subdomain. I don't want duplicate content penalties and I don't want the members to possibly lose out on a sale that would otherwise just be credited to the company if the link was redirected to the main site instead. Did I make the right decision?

    | floppy
    0
  • Dan-Petrovic


    Internal linking channels juice being accumulated through inbound links and the two work as a team. I am interested to hear from those who have either tested or have a fairly good gut feeling about the impact of internal links on rankings (as an additional signal). Also in your opinion how does internal linking compare to external links pointing to the same page (e.g. impact of benefit/ranking gained through internal linking + inbound links as opposed to scenario where there is no relevant internal links at all). Conditions: Relevant anchor text used (or close contextual variation) Measuring impact on a single phrase (or relevant phrase variation) Internal links can be from unlimited pages on the same site (even site-wide) External inbound links can be only to the target page (disregarding inbound links to other pages). Disregarding layout based navigation as internal links and focusing on content based links only (contextual, editorial links). For example: Internal link ranking impact: 10% External link ranking impact: 90% Since this is a simplified model feel free to provide necessary clarifications below your estimate. Looking forward to your answers!

    | Dan-Petrovic
    1
  • DGSEO


    I notice one of my competitors who ranks prominantly has very odd looking backlinks.  They come from MANY sites which all contain directories that look identical.  Each site contains the exact same directory - only the design of the page is different.  There is no theme or focus to the directories - they list everything from pencils to fencing.  This competitor has very few links from outside of this directory but again it has MANY links from this directory. So my question is, does this qualify as a "link farm".  And then, how do search engines treat "link farms?

    | DGSEO
    0
  • Ex2


    Hi, I got a bunch of backlinks and im starting to get boring of waiting to SERPS see them. Im looking for some kind of "thing" that can boost my backlink, some like ping the website that links to me. I see a website that promise to do that, it find my backlink and boost the page that links to me. It really works?

    | Ex2
    0
  • 4wheelparts


    One of my sites has the nofollow backlink listed for Facebook and Twitter while 2 other sites do not.  All 3 sites have had accounts for over a year. Does the amount of interactivity with the social media profiles have to do with it? I know it is a nofollow link but I was just curious as those profiles might help with the brand signal etc.

    | 4wheelparts
    0
  • Orikleinnyc


    Anyone know of any good sites to post an infographic? These guys want $50.00 to review and MAYBE they will post: infographicsshowcase(dot)com. They have a PR4 , 70k alexa. PropertyAuction2010Survey_infographic-180x300.png

    | Orikleinnyc
    0
  • qlkasdjfw


    Is the age of a link a ranking signal?

    | qlkasdjfw
    0
  • ecnic


    Hi, We do have a consistent url structure like http://www.company.com/productname-london
    http://www.company.com/productname-auckland
    etc. Now marketing wants to include each URL in our yearly printed catalogue.
    Out of marketing reasons (I agree with that), they think the URLs are too long and should be for example: http://www.company/london
    http://www.company/auckland
    etc. Our brochure is very important for direct customers and we have a target group that actively uses the internet and social media and therefore will pick up these links. Even if we do correct redirects in the background - couldn't we have the problem
    that we have a double set of urls? What do you think about that?

    | ecnic
    0
  • TKIGWebTeam


    I've never considered this as a good practice, but is there any benefit to submitting a press release to one PR source, then going to other PR sources and submitting the same content? My main goal, currently on one project, is the soul purpose of link building and backlinking. I see this as duplicate content, although I am seeing competitors submitting the same press release multiple times trying to reap some sort of benefit from it. In my honest opinion, I would rather submit 1 different press release each week throughout the course of a month to a quality site like PRLog or PRweb. Comments? Opinions? I would really like to hear them.

    | TKIGWebTeam
    1
  • Impact-201555


    Hello We have an opportunity to get a link from a very large traffic site.  It comes with a price tag, and Im wondering if it is worth it.  Is it ok to mention the page and cost? It is the 5th largest internet site. Would be on their benefactors page. There are many other sites linking from the page, and its obvious they are on there for the link value. I know sometimes one link can do wonders for rankings, where thousands of others can not. But wondering if there is any way to quanitfy this. Is it worth it for the value of the backlink? If we link to the home page, the link juice (alot I hope) would pass through to the deeper pages, and increase their rankings for their target keywords? Thanks for your advise. Sam

    | Impact-201555
    0
  • grommeman


    Hello, My question is regarding networks of websites. Right now I have over 150 websites that I bought of the auction houses. They are all sitting on the same GoDaddy account. Most of them have different C-Class IP's. I think I have around 55 different ones. So my question is, does it matter if they are all under one GoDaddy account? Does this have any negative impact on my rankings. And also, how can I upload content to all of the websites quickly, instead of having to login constantly to every single on of them. I use these websites of course to rank a few main websites, I have a client, and I began first using blogrolls to send links to him, and recently I started using actualy content links since I've read here that is a lot more powerful.

    | grommeman
    0
  • RedFunnel


    I am building a couple of brand new websites for myself and a client. I'm operating on a fairly limited budget ~$1000.00 for 3 sites.  All 3 are in the life sciences and chemistry field. If you were me what are the first sites you try to get links from? Or should I just hire a link building service like Paul and Angela's? I guess Im looking for specific domains that are a must to get links from.

    | RedFunnel
    0
  • seo-wanna-bs


    Suppose an old established site's root has High PA, High DA & High MR scores but the TBPR is significantly low. Can it be taken as a pointer that Google has algorithmically capped that site's  ability to pass link equity when the home page metrics look suspect? Example case: pegasusdirectory*com PA = 88, DA = 86, MR = 6.61, but TBPR = 3 ( aged site ) (p.s: I'm aware that on inner pages of sites, it's quite normal to see high PA, Page level MR but no TBPR; my question is specically about guaging quality of the link for the DOMAIN in question Should I spend time on getting links from such domains ? ) TIA

    | seo-wanna-bs
    0
  • scanlin


    For those of you who have been doing white hat SEO for many years, I'm curious what % of your time (and/or how many hours/week) you spend on 2 activities: -- creating new, original content for your site -- work on getting links to your existing content I find that working at getting links via article marketing, guest blogging, forum posting, etc, is an open ended time suck that never ends. But maybe a necessary investment for sites that have fewer external links than their competitors (?). Adding unique original content to my site is also time consuming, and I'm not sure about the short-term vs long-term benefit of it. I'm curious if you guys who rank in top 3 positions of the SERPs split your time evenly between link building and content building, or if you spend more time on one than the other? And does the answer change for a site that's been around for a while and already has several hundred external links and several hundred pages of original content? Where should I spend my time on a site that is 8 months old, has about 90 pages of original content (all with good on-page SEO), and several hundred external links (with mostly relevant anchor texts)? My goal is to rank higher for the key terms people search on to find a service like mine. Currently I'm on page 1 in SERPs but not in top 3.

    | scanlin
    0
  • VistageSEO


    The grunt work of linkbuildign can take a long time. Especially when doing it right. Can Mechanical Turk help me here?

    | VistageSEO
    0
  • Ex2


    Hi, I got bunch of nice links in high pr sites. But some links was a 2 month ago and i cant find it in webmastertools, opensitexplorer and yahoo, because of that i dont know if my links are working good for my site.

    | Ex2
    0
  • TKIGWebTeam


    As I am going through and redeveloping a website, I am trying to add some external links to resourceful information regarding this page. Should I put a nofollow or follow attribute on these? I am only putting 1-5 links per page to associations and other organizations that would be beneficial to the visitor. I am worried about the number of outbound links causing me to get penalized. Ideas?

    | TKIGWebTeam
    0
  • Tom-Anthony


    In the last week and a half at a couple of shows in London, and including today on SEOmoz Q&A, I've heard polarised opinions on this topic, so thought I'd throw it out there to see what other people think, and what evidence/experience people have with this. Basically - some people are saying older links are worth less than new links, and others are saying old link are worth don't devalue and are possibly worth more. I have to admit, I don't have a strong opinion on this, as it is really hard to judge on live projects, and I think it is a case by case thing. Any thoughts?

    | Tom-Anthony
    0
  • lexnex


    Have you conducted or know of any research/studies that examines when the inherited value of a backlink is actually attributed to the detination url?  Meaning if abc.com links to xyz.com today with a unique long-tailed anchor tag, at what point would Google actually recognize the value of that link to xyc.com (ie increasing in the SERPs for that anchor).  My first inclination would be at the point of indexation of the link but from my own casual analysis, I havent proved this to be true.  Obviously we dont know exactly how google does this, but have you drawn any conclusions based upon your own findings?  Perhaps there's a period of link evaluation post indexation before passing value in terms of ranking relevance? thanks!

    | lexnex
    0
  • ref.price


    Are there any risks of getting penalized by Google if one was to publish a blogger competition on a corporate blog, in which participating bloggers have to include a link* on their blogs to enter? Bloggers also receive a small prize (CD, book,..) to thank them for participating. After what happened with Overstock.com do you think this kind of link-bait is risky? *each blogger has to write an original article and the links are organic. Thanks for your help. o1rRl.png

    | ref.price
    0
  • SamuelDarwin


    Hello SEOmoz, I have a question to you guys. How typically SEO should be done to fortune 500 comnpanies who are very much famous offline. The problem I see is any links built gets attention and media can make a big deal out of it. For eg: The recent JCPenney SEO issue. Though their paid links got them penalized, other traditional methods can also not fit their stratgy. Here are the traditional methods and how it can not be applied to them. Commenting on blogs - Well, it is reputation here. If some one sees a link on blog comments, it might be fishy and can be named as blog spammers. Forum marketing - Same here. The reputation of clients can go down. Paid post / Paid links - Again risky Please suggest how to build link for type of famous clients. Please do not give stratgic level of advice, but be more specific in your answer. For eg: Do this kind of link building and don't do y. etc., Looking forward for ur answers. Thanks

    | SamuelDarwin
    0
  • KnutDSvendsen


    Paid links

    | KnutDSvendsen
    0
  • stevecounsell


    I know that link building is one of the more important tools for great ranking and know that "paid links" may hurt a sites ranking. How do I know if a company offering link building will be classified as "paid links"

    | stevecounsell
    0
  • bigboy725


    Can you recommend any reputable SEO companies for someone with a smaller budget? Mainly just looking for link building.

    | bigboy725
    0
  • Impact-201555


    Hello If I am trying to rank for the term blue widgets as a primary, and also the term shiny blue widgets , and big shiny blue widgets as secondary - would the url /blue-widgets or /shiny-blue-widgets or /big-shiny-blue-widgets be better (all else equal) Would the word shiny / big dilute or affect of KW in the domain for  the rankings for blue widgets (all esle equal) Regarding anchor text of inbound links, if the anchor text is shiny blue widgets, is that going to help me rank for both queries "blue widgets" and "shiny blue widgets" equally? (all else equal), or would including shiny, affect my ranking for "bliue widgets" Or is it better to keep the anchor text as just blue widgets (of course we could vary it) but Im trying to get a feel for how that would work as we are builfing some links I can control the anchor text. I hope this was clear enough Thanks Sam

    | Impact-201555
    0
  • Essentia


    Hi, We regularly write articles on our website and then submit them to different websites with link backs or sometimes without link backs. If google crawls these websites and our website, will it penalise us for duplicate content? Does it make a difference if we put link back to our site or not? If Google sees it as duplicate content, what should we do as a solution? Thanks

    | Essentia
    0

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