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  • content marketing page authority

    I feel like I'm wasting time by going out and creating backlinks for a new page to increase page authority, especially when I've already got the domain link for domain authority. In your opinion, how important is it to go out and create back links for a page? - am I wasting time I could be using towards creating more great content? Shannon Peel
    Telling Stories about Women
    MarketAPeel

    Content Development | | MarketAPeel
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  • blog post outreach blog post backlinks guest blog posting in context link building content marketing

    Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?

    Link Building | | JCN-SBWD
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  • urlredirect optimization content marketing seo tactics content development redirect

    What are best practices for rewriting (and then redirecting) blog URLs? I refresh old blog posts on our blog every month and many of them have URLs that are too long or could be improved. However, many of them also already get decent organic traffic and I don't want to lose traffic due to a URL redirect. Are there any best practices or "rules" I can follow when deciding whether to re-write and redirect blog URLs?
    Thanks!

    Content Development | | Emily.R.Monrovia
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  • digital marketing content marketing

    Hi! I've recently put together a website that compares credit cards: https://kredittkorttest.no/ the work has been going quite smoothly up until now, I've known what to do and I've known what I wanted to achieve, but regarding how to get people to the site I'm at a loss as to where I should spend my resources... inbound marketing or content marketing - which of these would be best for a credit card comparison website? appreciate any thoughts

    Digital Marketing | | issselin
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