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I'm working with a client who, according to the Google Query report, impressions and sessions are up since we've started work with them about 6 months ago, but Google sessions are down. In moz, we're seeing a gradual, but steady increase in search visibility specifically with Google. Note: this is all organic. From when we started tracking queries, the first month we were tracking there were 43,581 impressions and 690 click throughs for the month. This past month there were 98,293 queries and 1015 clicks throughs for the month (granted not year over year data) - of these 1,015 clicks, 995 of them were from web. However, for those same time periods, sessions from Google are down over 30% - 1,750 vs. 1,189. I'm not sure how to interpret this. I realize that clicks and sessions are not a straightforward comparison, but I would think that if clicks were up according to the query report that sessions would also be up. Is it that some of these clicks are bouncing and therefore not being tracked as a session? Is there a potential issue with how data is being tracked?

Hi guys There are two main issues we have with Google Analytics, and I'd really appreciate if anyone has the time to give an answer to that. We completely miss organic traffic data before 7/22/2013 although our account is active since 2005. Any thoughts on that? Is it the not provided move that swiped out all data or something else? Even for the data we do have there is lots of inaccuracies, and we are thinking on switching or at least adding a new analytics software, any recommendations? (FYI, it turns out we do not keep access logs on the server for more than 2 months, and we might fix that for future references, but now we are looking for external solution). Any help will be much appreciated Thanks Lily

Hi I would like some assistance / clarification on how to set up a user segment so that it can track user behavior over multiple visits. Basically I have a campaign set up and want to see conversions - even if they hit the site and then convert later on another visit. I've read that you can do this (over up to 30 days). So I start off by filtering TRAFFIC SOURCE - easy enough. But then I have to add under "advanced" correct? But then when I set the next filter to the GOAL I want, I only get "by session" and "by hit" as options. The blog post I read made it sound like only "by user" would then really do multi visits. Is "by user" only an e-commerce tracking option? (which I don't have set up) Is there another way/path to get the info I need? Thank you!

Hello guys, We are currently getting in our website around 600 daily visitors.
We getting around the 50 quotes a day.
Can i know trough Analytics  from where all the visitors that click the quote button coming from ? Thank you

Looking at a Google Analytics report for a client - Traffic Sources - Referrals - Landing Pages from one particular referrer. This one referral site is a large trade directory that links onto several deep pages of the site, but also links onto the homepage. Analytics is showing the one landing page as //index.html. That's 2 // - not one. If you click on the link, it's a 404. I've never seen this in Analytics before. I'm looking at the client's info on this trade directory site and I can't see a link that points to this 404. The majority of incoming traffic from this site is apparently coming to this //index.html page, so you'd think it would be coming from their main profile on the site. But it's not there. Also, if you had all this referral traffic coming to a 404, you'd expect a really high bounce rate, but it's not - it's average. The client also has a sister site also listed in this directory, and I'm not seeing this same issue in their Analytics. Is this just some weird glitch in Analytics?

When you measure conversion rates, is the equation: conversion rate = visits/conversions or conversion rate = unique visits/conversions I ask because it can actually make a pretty big difference in the conversion rate.  For example, if you visit my ecommerce website 100 times before buying something (and assuming you're my only visitor), then my conversion rate is 100% _if I'm determining conversion rates by unique visits/conversions.  _However, it's only 1% _if I'm determining conversion rates by visits/conversions.  _Wow! Now this is clearly an extreme example, but it should serve to illustrate the point that in more reasonable cases, the way the data is measured can have a potentially significant impact on the conversion rate. Is there an industry standard for this? Am I missing something really basic? Also, here's a little bit of context for the question: I run an ecommerce website powered by the Magento CMS and I'm trying to measure my conversion rate in Google Analytics for individual products.  Google Analytics shows me my site wide conversion rate, but apparently I have to do some customization in order to measure conversion rates on the product level.  That's fine, but I want to make sure I'm measuring my product conversions in a standard way. Thanks for any and all help! Adam

I want to use the Google Analytics landing page reports to look at the bounce rate of top level pages excluding the homepage. So pages with urls: www.example.com/example Does anyone know a regular expression that will allow me to do this? Just to clarify I do not want to look at the bounce rate of the homepage or any pages deeper than www.example.com/example e.g: www.example.com/example/example www.example.com/example/example/example etc Thanks in advance

I am checking my competition with all the metrics available and I have no clue why we are not coming up higher in  ranking on Google. It's been 3 months and we've been bouncing between 9 and 7 position. One competitor just came out of nowhere with almost 600 internal links and few external links and occupied 3rd spot. I've built pretty good portfolio of links with links even coming from Google for crying out loud. My on page optimization is very good, we've even passed W3C with no errors. At least 3 of our competitors above us have less Domain Authority, Page Authority, Back links for external domains, number of external domains, etc... Not sure what is going on. We are not really trying to be the top dog in Google all the time, but it is the principle of a thing. Keyword is Laser Marking. Our domain starts with cms. Don't want to type the whole URL because Google might crawl (maybe a bit of paranoid at this point LOL) Any suggestions?