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I used to rank really high for the phrase "characteristics of down syndrome" for this post: https://noahsdad.com/physical-characteristics/ but not I've lost almost all traffic to the post. Even if you search for "characteristics of down syndrome Noah's Dad" the post doesn't seem to come up. I have no idea what is going on.

If someone has a few minutes to take a look it would be very helpful. Also, I have lost almost all organic traffic to my site. I used to get close to 100,000 visits a month from organic traffic and now I'm getting 3k or so. So almost all of it is gone. I'm hoping whatever is going on with this post can be figured out so I can address and fix all of the other pages as well.

Thanks so much for your time.

Hi Mozers.

I blog about our son with Down syndrome (https://noahsdad.com) and you may remember me from this case study here on Moz. https://moz.com/blog/seventeen-ways-to-improve-your-blog-case-study

I was getting close to 100,000k a month in organic traffic to our blog, then it slowly started to decline to the point where I am not only getting 3k in organic traffic a month. So basically I lost all of my traffic. I honestly have no idea what is going on or why this happened. I know everyone is busy but would anyone be up for taking a peak into my GA and search console and seeing if you can figure out what may have changed and why my traffic dropped off so much.

Our website helps a lot of people so you'd be doing some good and it may even be a good case study post!

Thanks so much!

Thanks so much for the very helpful comment.

I don't want to have to write a post for every toy. That would take for ever as I would have to write a review on a post for every toy. No thanks.

I was thinking of making them more like this: http://noahsdad.com/gift-ideas-down-syndrome/

I wouldn't use the same product, and if I did I would say different things about it.

Thanks for your your very thoughtful. I'm not sure I would also do "top ten lists" if that makes sense.

Would this still work for things like Top toys, best toys, etc..

Also, I'd hate to get into doing lists like this then get to a category where I can't find then things and have to make a top 4 things...if that makes sense. And I'm not sure what you mean by the top level top ten page, followed by the 2nd level top ten lists....what would be reason for having  a top level top ten list before the actually list? Sorry if I'm not understanding.

Also I"m not sure if I'm understanding correctly, but are you suggesting I make a new post for every toy? So one top ten list would have ten posts that go with it?

Love to hear ideas from other folks as well.

We have a site where we write about our son who was born with Down syndrome. I had a question regarding some content I'm trying to create and structure and hoping you guys can point me in the right direction.

One of the things we are often asked by new parents is what toys we suggest for people to buy for their child with Down syndrome, or as gifts for a friend who has a child with Down syndrome. So I'd like to write some posts that suggest great toys for each year of a kids life (and continue that as Noah grows.) However, there are some variations of key words that I would like to rank for as well and it gets a little messy, which is where I need the help.

For example for each year I could have a post titled:

• Top Ten (I could also change out top ten for Best, etc..)Toys For A One Year Old with Down Syndr
• Top Ten Christmas Gift Ideas For A One Year Old With Down Syndrome
• Top Ten Birthday Gift Ideas For a One Year Old With D.S.
• Top Ten Learning Toys For A One Year Old With D.S.
• Top Ten Toys Under 25 Dollars For A One Year Old with DS
• Top Ten Developmental Toys for a One Year Old With DS
• Top Ten Fisher Price Toys for a child with ds
• Best Light Up Toys For a one year old with ds
• best muscial toys for a one year old with ds

I could also think of other variations as well. Also I can make each of these with the various ages. 2 year old, 3 year old, etc...

So I'm not sure what the best way to go is. I could easily have a ton of content that is all virtually the same (birthday gifts / christmas gifts..although I could suggest different toys) so I'd have a ton of different toys pages trying to rank for one term each that is good for google searchers but probably not so great for folks coming to my site as I would have toy pages scattered all over the site.

I also don't know how landing pages would fit in to all of this. Would I want a "Down Syndrome Toy Guide" landing page, or "Down Syndrome Gift Guide" ... or both...or something else, and then link all of those other pages on that page?

I have a few pages on my site now that I wrote before I started to think about all the different combinations I wanted to rank for: http://noahsdad.com/gift-ideas-down-syndrome/ and http://noahsdad.com/best-fisher-price-learning-toys/

I'm open to any feedback you guys may have on this.

I'd also like to do some posts on "Down Syndrome Books" and hope to use the same info that you guys give me and apply to books. (Therapy books, touch and feel books, resource books, new parents books, etc..)

Hoping some folks chime in as your help would really be appreciated.

I was recently told I should take the breadcrumbs off of our site, for if no other reason than that it would look much nicer, and I tend to agree. I was curious how much seo weight breadcrumbs add to a site, and if I would take a big hit if I removed them...

Thanks!

I'm trying to Facebook stats (engagement, exposure, etc) for the last 30 days instead of the last week...when I look at Facebook admin stats I'm only seeing the last week. Does anyone know if there is a tool (or a way to do it within Facebook) to see the stats for a 30 day time slot instead of just a week?

Thanks!

Thanks for your help!

Thanks for the feedback, categories and tags was what I was thinking of. We actually use a custom CMS that was made by the developer who did the site...

I work at a large church and we have an unique problem we're trying to solve.

We have a lot of media on our site. We have messages from every Sunday, plus mid-week services, and other events all on our website.

We have the messages organized into series, but would like to somehow organize these messages into topics as well, or some other way to organize them better.

We have over 5000 pieces of media! Here's a link to our current media page....does anyone have any experience working with this much content, and how we can do better?

By the way, SEO / organic traffic is secondary to helping users on our site find content better. We are also in the process of changing over our site search to google search to help give users better search results. But our end game is to help user find our content better.

Thanks for your help!

Hey guys, I want to give you a bit of background to help you understand what I'm trying to do, and the motivation why. I understand that there are a variety of opinions and beliefs regarding what I'm trying to do online, and I hope this post doesn't turn into a list of everyone's views, or a place for someone to say mean / disrespectful things regarding what I'm doing.  I feel like this group is a professional one, so I don't think any of what I've mentioned above will be a problem.

Last year we were surprised to learn (in the delivery room) that our first child was born with Down syndrome.  Not having any interaction with anyone with Down syndrome I had no idea what my new life was going to be like and set out to find some information online (videos, blogs, etc.)  I was surprised to learn that there isn't much quality content out there.  Much of the information is outdated, cheesy, lame, etc...In fact many of the videos that I found by searching online about Down syndrome were by people making fun of those born with Down syndrome (comedians, etc.)  Very few of them gave me any sort of idea what the future over our family was going to be like.

A few months went by, I met many many parents and others who personally knew someone with Down syndrome whose lives have been greatly enriched by their interaction.  In addition to that I realized that our life was much more normal than I could have ever imagined.  In addition I released that there have been tremendous medical advances in the last two decades and today children born with Down syndrome can attend regular classes, attend college, get married, have jobs, and live productive life's.

They no longer ride "short buses", forced to stay in special needs classes, or destined to live a life in some sort of institution.  I was surprised that our son (at 3 weeks old) was going to physical / occupational / speech therapy at such a young age.  The idea today is that children born with Down syndrome work hard at a young age to stay ahead of the curve. I couldn't believe the things they had him doing at such a young age. (At just a few months old they had him on a treadmill so he could get a head start on learning to walk! ----> http://noahsdad.com/treadmill/)

All of that to say, I decided I wanted to be an online resource to help give people an idea of what life is really like raising a child born with Down syndrome. I do a daily one minute video where I'm creating an online narrative by telling his story every day. 
I have a growing Facebook page (http://facebook.com/noahsdadcom) and twitter account (http://noahsdad.com/) and our blog readership is growing everyday.  
I own a lot of good domains, and am trying to figure out the best way to use them to create awareness.  I've been trying to read about SEO as much as I can. I've only been going on NoahsDad.com since May and my page rank is 4. (I'm not sure if that really means anything, but just wanted to share it.)

All of the SEO info can be a bit overwhelming and I'm not sure  I'm doing things the best way. I was wondering if someone would mind taking a look at my site and I'll be happy to give any info you need (info from google webmaster tools / antlytics, etc…).
I think I'm doing all the 'basics."  But I'm not sure what I need to be doing to really step it up. I think the tag line / title page for the home page could be changed up, and perhaps doing some different things on my home page.

When I first started my idea was to have a few different categories, Noah's Minute (which is where I was going to put my daily video), resources (posts counting helpful info), Noah's Mom, MD (medical posts by my wife who is a doctor), twitter/iPhone photos (I used one of these catigories and excluded it from my home page to post random pictures form twitter)..

Not that I'm 6 months into it, I've relaized that it didn't work out the way I thought at first..every post is a Noah's Minute post pretty much (and lots of twitter pictures)…and the Noah's minute posts could be broken down into sub - categories. Or…I could not have a "noah's minute" category and change my catagories to "resources" "therapy" "toys" "how-to's" etc…and break up what I used to call "Noah's Minute" into those categories..if that makes sense.

The reason I didn't do that before is that I wanted someone to be able to watch every video in the order they were created to see the whole story..since I'm doing one minute every day, someone could come and watch his story unfold from birth until present day..but I guess you wouldn't really need a category for that…you could just go to the last page of the blog.

The key words I'm trying to rank well for (and I know some of these wont't be possible) are:

Down syndrome

Down syndrome videos

Down syndrome facts

Down syndrome information

Down syndrome Blogs (I actually own the domain downsyndromeblogs.com as well..I wanted to make a list type website where i list out a lot of the good blogs on down syndrome)

Down syndrome families

Down syndrome pictures

Down syndrome toys (I own this domain also…thinking of doing an amazon affliate page or something..)

Down syndrome physical therapy

Down syndrome occupitonal thearpy

Down snydrome speech thearpy

Also there are some mis-spelling of these terms that I would like to try to rank for as well..and I'm not sure how to do that in a post without my post looking like I made an error.

I know that is a lot of info, but I wanted to lay everything out there. I'll be happy to post any more details that anyone needs to help me out.
Thanks again and I'm looking forward to the feedback.

Rick

NoahsDad.com

UPDATE: I thought I would include a picture for you guys to see what your dealing with...!  Warning: His cuteness is contiguous!

down-syndrome-cute-boy-halloween1.jpg

Wow!

I can't believe you are reading this, and taking the time to reply.  Thank you.

I very much would be ok with you writing a blog or doing anything that you would like in regards to the site.  There is more to my overall plan, and my long term idea, but I already rambled to long and didn't want to add to the rumbling.

I'd be honored to talk to you (email, phone, Skype, ichat, etc..) anytime about what we're doing, and why I think this is an area where my family and I can really help hurting people (90% of babies born with Down syndrome are aborted because they are often considered to be "a burden" on the family) In my case I was very surprised to learn it was not only not a burden, it was the best year of my life. It was nothing like I, or any of my friends who know us, thought. In fact the most common thing I hear from people in "real life" and through the number of messages we get (almost daily) about our site and videos is "Wow...I wouldn't even know your son had Down syndrome if you didn't tell me..he seems so 'normal."  This is the view that I want the world to help see...Again, I don't want to turn this into a religious post or anything, but I really want to use the web to put a dent in that crazy sad abortion statistic.

Another thing is every single website about "special needs" I've seen (with the exception of maybe 1) is either very very outdated, or written by weird-o's. There family doesn't look 'normal' in any sense..not because they have a child with special needs...becuase they are just weird!

Not to mention there is NEVER any quality to the design...not that my site is super designed or anything...but even the Nation Down Syndrome society webpage is lame. My hope is to really step up the quality and be a great resource for people.

Because people who are 'faced" with giving birth to a special needs child are often very desperate to find QUALITY information, they look at everything when they show up to the site. And post, pin, share, like, etc..:)  For instance, this was a popular post:

http://noahsdad.com/nordstrom/

And my wife (a medical doctor) is writing a great new parent guide that is getting some decent views:

http://noahsdad.com/new-parent-guide/

Sorry for more rambling, but I 'm very passionate about this. I'm not interested in seo to simply make money like a lot of folks...I'm interested in doing this to do good. For no other reason that I simply love my son, and know that other families would love people with Down syndrome also..if they just had a window into what life is like raising a child born with it. That's what I hope I can do for the world...give them a window by doing this online narrative. I'm a little behind right now (we just bought a home and moved) but I'll be catching up very soon and will have a one minute video for pretty much every day of his life......an online narrative....a story being told daily in one minute nuggets.

Again, I can't think you enough for showing interest!  (And I'm amazed at how kind everyone has been..typically when you ask questions online about a site dealing with a topic like mine, you get trolled by people making fun of your son, people with special needs, etc...) So thank you everyone for being so kind, and helpful.

By the way, my personal website it http://rickwsmith.com and my twitter is @RickSmith

I want to chime in and say that as a a normal person who wants to learn SEO in order to have content found, and ultimately help people, I find SEOmoz to be extremely useful. Without sounding over dramatic, I can even say it has been life-changing for me, and my "career."

The info you will learn from the White Board Friday's, this q&a, and the rest of the staff of SEOmoz is invaluable. There is so much junk info online about SEO, and I personally enjoy having a "home base" so to speak. SEOmoz is the place where I go to line up other info that I hear about. I can trust that the info that I read/watch here is accurate.  Time is one of our most value assets, so if you value your time, SEOmoz is a great place to come and learn (and build your business/brand/story, etc..)

And on a personal level I have to say that the people here are great. A lot of "seo junk" you find online (free or paid) just seems to be ran by shady people, hard core salesman, and just generally untrustworthy people. But you won't find that here. I could type for days about my personal experience, but I'll save you details, and just say you can trust these guys. They aren't out to get you. They don't try to sell you on stuff. They don't "over-promise." And they aren't into SEO just to make a buck. It's the way the company is led from the top down.

If you back and read some old posts by the CEO (Rand) you'll find lots of stuff about how we wants to be in business to help people. To do the right thing. To change the way people think about "SEO." And above all he cares about his customers. And I think that counts for something. A big something. I enjoy supporting organizations  I feel generally have in interest in their customers, and you will find that here.

/rambling

Yes it did.

I'm an editor for one of the categories, and depending on the catagory you're trying to listed in, it can indeed take some time.

By the way, I actually don't think a link from DMOZ is all that powerful any more...just my 2 cents.

Yah, I read up on CloudFrare, but it looks like a lot of people don't like them / suggest them. Some people even saying they lost a lot of rankings after using them.

Thanks for your help, I've been doing many of the items you have suggested, and am aware of where I am for several of my key words. I struggle with how to use a lot of the data included in google analytics and webmaster tools. I see how the data, but not sure how to use it to my advantage.

Regarding subcategories, from the information I have seen online seemed to suggest its better not to use subcategories so I have stayed away from doing so. Do you think it hurts SEO? As someone else mentioned, no one really knows what "Noah's Minute" is, and although it helped brand my site (which I like) it seems like the 'branding" doesn't really help if no one knows what it means, if that  makes sense. (That's just what I'm thinking, I could be wrong.)

We have already created what I think is some really creative and helpful content like our new parent guide (http://noahsdad.com/new-parent-guide/) and our what is down syndrome post (including a crazy awesome picture of what my son's dan (And other's with Down syndrome) DNA looks like (http://noahsdad.com/down-syndrome/)

I can list tons of other posts on there that I've gotten great feedback on. With my wife being a pediatrician we are able to write medically accurate information that has some authority to it which is another area that really makes us unique.

Hey thanks so much!

And you are very correct...they are VERY kind and giving!

By the way are all the forums public? I wasn't sure how that worked.  You mentioned it's 'now public.'  Did something happen to make it public?

I used to rank really high for the phrase "characteristics of down syndrome" for this post: https://noahsdad.com/physical-characteristics/ but not I've lost almost all traffic to the post. Even if you search for "characteristics of down syndrome Noah's Dad" the post doesn't seem to come up. I have no idea what is going on.

If someone has a few minutes to take a look it would be very helpful. Also, I have lost almost all organic traffic to my site. I used to get close to 100,000 visits a month from organic traffic and now I'm getting 3k or so. So almost all of it is gone. I'm hoping whatever is going on with this post can be figured out so I can address and fix all of the other pages as well.

Thanks so much for your time.

I was wondering if someone had a few minutes to talk a look at our site and see how to speed it up. I've ran some of the speed tests and I get different results, so I'm not sure if my site would be considered "slow" or not.

Also if there any other things that jump out at you (usability, side bar, things I should change / add / take away to make a users experience better, etc.) please let me know. Any feedback is good feedback to me.

I'm using WP Super Cache as well.

Thanks!