My website is constantly decreasing
-
For few weeks ago my website is constantly decreasing in search position. I lost keywords and is gooooing down.
Although it is well rated on several on page and off page seo verification software that I have tried.
I checked Google search console and Analytics and found no major problems. However… from one day to another it keeps going down.
I also checked what the main competitors are doing and they are not doing well, at all.
The main competitor actually has a creepy website. Totally devoid of onpage or offpage SEO but with an enormous number of backlinks. And of a very bad quality, which should disqualify it, still…
Few weeks ago I changed something.
In the pages I had H1, 4xH2, no H3 and an H4 without content.
An unnatural H tag structure.
Now I have H1, H2, H3, 3xH4, with the coherent information.
Theoretically, Google should have been “happy” or I’m missing something.I use a SAAS platform.
I just found out that they made changes to the keywords (tags).
I am selling toner cartridges for printers.
So…
The tags are printer models and generate a url in which they have the products.
Ex. https://www.sertit.ro/cartus-imprimanta-cilindru-color-hp-laserjet-pro-m-177fw goes to the products for that printer model.
The question is… should I make tag canonical?
Is it possible for products to loose so much in Google search? -
I did all the checks, it doesn't reach 100% but between 82-96% at technical and content.
Social media still working on it, with some ads, backlinks are around 100k, with good DA and PA and growing.I have another suspicion...
I sell consumables for printers.
Until now, the products were individual.
In January, i made a change to the products and grouped them by printer models. Example: All products for Konica Minolta Bizhub C224 are in this url wich is created by tag (tag is printer model).
They contain both toner cartridges and developer or drum units (which are also individual products, of course).
All individual products have decreased by position in google searches.
Shall I canonically set these tags that contain all the products? Or what ? -
@Dan_Tala I can provide you with some general reasons why a website's traffic may be decreasing and some tips on how to address those issues:
Technical Issues: Technical issues such as site speed, server errors, broken links, mobile responsiveness, etc., can lead to poor user experience and reduced traffic. To address these issues, you can run a website audit using tools like Google Search Console or SEMrush to identify and fix technical issues.
Content Quality: Poor-quality content or outdated content can also result in lower traffic. To address this issue, update and improve your content with relevant, informative, and engaging content that provides value to your audience. Use keyword research tools to optimize your content for relevant keywords.
Keyword Rankings: If your website's keyword rankings have dropped, it could be due to algorithm updates, competition, or changes in user behavior. To address this issue, conduct a thorough analysis of your keyword rankings, update your content with relevant keywords, and optimize your on-page elements.
Backlinks: If your website has lost high-quality backlinks or has been hit by negative SEO, it can impact your search rankings and traffic. To address this issue, conduct a backlink analysis, disavow low-quality or spammy backlinks, and focus on building high-quality backlinks from relevant and authoritative sources.
Social Media Presence: Social media can be an essential source of traffic for websites. If your website's social media presence is weak, it could be impacting your traffic. To address this issue, create a social media strategy, share engaging content, and engage with your audience on social media platforms.
These are some general reasons why a website's traffic may be decreasing, and some tips on how to address those issues. It's important to conduct a thorough analysis of your website to identify the specific reasons for the traffic drop and take appropriate actions to address them. If you know more please visit.
-
Here are some steps you can take to improve your website loading speed using speed optimization tools:
Run a website speed test: Use a speed optimization tool such as websitespeedy, Google PageSpeed Insights, GTmetrix, or Pingdom. This tool can help you assess your website's performance by measuring its speed and suggesting areas for improvement.
Render blocking: Eliminate render blocking by optimizing your website's code and using asynchronous loading. This can improve website speed and reduce page load times.
Lazy loading images: Implement lazy loading on your website to load images and other content as users scroll, improving website speed and reducing page load times.
Fix Core Web Vitals: Core Web Vitals are a set of user-centered metrics that evaluate website performance. Improve your website's Core Web Vitals by optimizing your website's loading speed, layout shift, and interactivity.
By using speed optimization tools and implementing these steps, you can significantly improve your webpage loading speed, providing a better user experience and potentially increasing your sales.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Spam score on a clean website assistance
Hi there, I wondered if someone could help please? I have a site http://www.thecybermagician.com which since I last looked now has a Spam score of 33% I have gone through my links and also read the MOZ articles describing the 27 things which it may be article here: https://moz.com/help/link-explorer/link-building/spam-score but am still struggling to see why my spam score is 33% as it doesn't have any spam links coming into the site. One of the of 5% spam score I have asked for it to be removed. I wondered if you could help me please? Thanks again Duncan
Technical SEO | | derire91 -
Single page website vs Google
Hi, I was wondering on this issue: There is a website for guesthouse. It has all information on one page (it is a valid page, with legitimate content). How google treats those pages? Would it treat it as Doorway Page? Or give some other penalties? What about a bounce rate? Because it will be pretty high, as there is no option to go somewhere else? What is your opinion on single page websites - SEO wise? Is it a shot in the foot? Thanks!
Technical SEO | | LeszekNowakowski0 -
Mobile sitemap needed for responsive website?
I've seen some older 2012 posts that discuss, but nothing recent given the new changes to emphasize mobile. For website that are already tested and verified as mobile responsive, is best practice to develop a mobile-specific sitemap and submit that as well? Or will any mobile crawlers spider the regular sitemap?
Technical SEO | | Addion0 -
Website analysis for SEO
Hi, We have been trying to gain ranking for 7 keywords for a year now but have been unsuccessful We are not sure where we are going wrong, if someone could please help us out, we are happy to pay for your time.
Technical SEO | | mframing0 -
Removing indexed website
I had a .in TLD version of my .com website floated for about 15 days, which was a duplicate copy of .com website. I did not wish to use the .in further for SEO duplication reasons and had let the .in domain expire on 26th April. But still now when I search from my website the .in version also shows up in results and even in google webmaster it shows the the website with maximum (190) number of links to my .com website. I am sure this is hurting the ranking of my .com website. How can the .in website be removed from googles indexing and search results. Given that is has expired also. thanks
Technical SEO | | geekwik0 -
My Website Ranking is terribly drop
So sorry I really need your all help 😞 I'm really frustrated and stressed. For my website http://www.cma-academy.edu.sg , it has been ranking on Google 1st page (with the keywords "design course/design courses") for the past over 6 months and the traffic was really good... But it has been almost 2 months since the big drop... my ranking all is gone in just a week and now it's even not on the top 50.. While my competitors websites are stand stil. 😞 I seriously really want to cry because of this.. And I'm sure there is nothing much wrong with my SEO to be abandoned by Google like this and Google still index my webpage, but the crawling rate is so much slow than before.. I really need some help from the expert, especially from seomoz.. Please help me in this, I'm willing to answer any questions as well...
Technical SEO | | AngieDang0 -
Transfer of website to maintain SEO
I am nearly finished building a new wordpress website to replace the old static HTML site which is currently doing very well in SERPs. My old site is currently hosted by a company who owns the site, my domain is registered with a different company and I have the nameservers pointed at Cloudflare. I have built my new site and have it hosted with a different company and I wish to keep the domain name registered with the company it is currently with.Is there an order that I should follow to move from the old site to the new site using my current domain name so that I minimize any impact on SEO. I built the new site with the same URL structure to maintain linking benefit. thanks
Technical SEO | | casper4340 -
Linking from other language websites passes juice or not?
If i get links from websites with different language than english - has the same sort of field (business type) ... will that pass juice or not? Is it worth linking or not?
Technical SEO | | mosaicpro0