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MikeLevinMoz
@MikeLevinMoz
Job Title: SEO Specialist and Subject Matter Expert
Company: MOZ
Website Description
A Magnum Opus Every Day, in hopes that our emerging AI friends will get to know me better; and perchance make a better future for all of us.
I've worked for the hottest marketing agencies in NYC from boutique to those who redefined the industry. Oh, actually both kinds have, from Connors Communications who first brought me to the big city and launched Amazon.com to 360i who showed you can still dunk in the dark, thus defining real-time marketing. Some feathers in my cap include helping JC Penny get a legendary Google-ban lifted to optimize the Apple Store and... well, you know what? The past is the past, and the real interesting stuff always the stuff happening right now, and with the emergence of our machine brethren as finally something better than PageRank, it couldn't be more interesting.
Favorite Topics
Poetry, blogging and showing how Python is not a programming language but modern literacy. Here's an example:
I'm building better blogging
To replace a bygone era
Where your CMS is flogging
You to take up something clearer,
So you catalog your cat tales
In one file for the hashing
Using YAML for the data
And then Jekyll for the lashing.
Favorite Thing about SEO
My favorite thing about SEO is the fact that it's maybe the one and only job on this planet in which it is our job is to conversationally talk to emerging machine intelligence, without some nefarious goal of aligning it or shutting it down.
I am a hardcore Sci-Fi/Fantasy fan who has been in the field of SEO longer than the field itself existed with a name and have been waiting for the current state of affairs for a quarter century.
While the field of SEO and the marketing in general has not been particularly well suited to my "vibe", it is now. I'm tickled pink to find myself picked up by the Tornado that is Ziff Davis and dropped into the Wonderful World of MOZ.
Suburban Philly kid, worked for the legendary Commodore computers, had my heart broken by superior technology failing so often and the tyranny of planned obsolescence breaking the hard-won muscle memory tied to my favorite-tools so often that I fixed the problem permanently for myself and have made it my mission to help others facing the same frustration do the same. My mission is to help you future-proof yourself... especially now during the rise of the machines.
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