Local Market Analytics

Succeed in the new reality of search.

See how you perform on pin-point local SERPs with precision and ease — whether you’re an online or location-based business.
LMA Landing Local Metrics v2 B

Dominate your target markets.

See what more of your searchers see — and how often they see it — with no extra work. Innovative multi-SERP sampling, local search volume, and ranking averages give you an accurate representation of your markets so you can tailor your SEO strategy to any audience.

LMA Landing Competitive v3

Navigate shifting competitive landscapes.

With unique markets come unexpected competition, so we bring search competitors to the forefront by surfacing the most prominent in each of your markets. Know who you’re really fighting against for SERP space and keep tabs on emerging versus dwindling threats.

LMA Landing Satallite v2

Spot opportunity from satellite and street-level views.

Opportunities take many shapes and sizes on the shrinking organic SERP, which is why we make it easy to see what’s possible at any degree of granularity. Group keywords, layer in competitors, and move effortlessly from single-SERP strategies to whole market takeovers.

Join the Local Market Analytics beta!

Free during our limited beta, Moz Pro customers can track 100 market-keyword combinations in Local Market Analytics — all we require is your candid feedback.

Already a Moz Pro customer? Log in and join the beta.

Unlock unprecedented accuracy and ease.

Multi-SERP sampling
Multi-SERP sampling

Save time on setup — for every 1 keyword, receive 5 algorithmically-selected SERPs per market.

Pin-point local results
Pin-point local results

Geocoordinate-level SERPs give you the on-the-ground reality that Google serves up to searchers.

Local search volume
Local search volume

Evaluate new markets for expansion opportunities and prioritize traffic-driving keywords.

Market metrics
Market metrics

Learn how you fare nationally with ranking averages that take you from local SERPs to market insight.

Full competitor tracking
Full competitor tracking

Uncover true SERP competitors, sync with known sites, and view performance metrics side-by-side.

Real-world visuals
Real-world visuals

Highlight the impact a searcher’s precise location has on your rankings, anywhere on the map.

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