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Hey all,

Per Search Console our branded keyword CTR is 37.8%.  But when that keyword is searched our GMB listing shows up on top of the #1 result. For the same 90 day period GMB shows another 35% visits to our GMB (based on the number of impressions and visits to our GMB page) listing when the same keyword is searched.

My question is this. Does Search console data include clicks that came from our GMB listing or not? My thinking is like this: If GMB traffic is not calculated in search console then it means that 72.8% of people looking for our brand will end up on our site on way or another 9organic #1 result plus GMB listing visits)

We are also doing PPC for this very keyword that has gets almost 20% of the remaining traffic.  So after adding all up we are loosing about 8% of our branded traffic to people who are doing adwords. When you search our brand you normally see 2, 3 competitor's adwords ads.

Does anyone know how this works exactly? And if you don't mind sharing your branded keyword CTR's,  so I can compare to ours please. I would love to compare to a site that actually has a GMB listing ranking for the same keyword

Thanks in advance,

Davit

Hi Miriam,

Hope you're doing well. Thanks for always answering my questions.

Yes, they closed at LAX Los Angeles and many other US cities as well. But they still rank for that location and rank very well. It has been almost 2 months since they stopped their operation at LAX. And to answer your 2nd question yes, we do serve LAX we're not ranking as well as we would like but I was hoping to try to capitalize on this opportunity.

One thing to mention that is important is this. Their website does not mention that they no longer serve these locations, in fact their city page still lists these pages as being served. But if you try to get a quote online or even call the phone number you will get a response that we no longer serve this location.

The company was sold to a venture capital firm which decided to close some of the unprofitable cities. I reached out to the venture firm to see if it possible to buy their local phone number, customer email list etc but they are not interested in selling those. So I was wondering  what else can I do to get their customers. They have been in business for almost 20 years and they do have a large number of customer lists etc.

Hey Mozzers,

One of our biggest competitors closed down on January 1st, 2020 in several US cities. They did stay open in some areas just FYI. The competitor's website is www.execucar.com. This is a very large company that has a presence in almost all US major airports.  It's a private car service just like Uber but for wealthy individuals.

For example. when you search " lax car service" they are  #3 on Google or "car service to lax" they're #2 still.

What can we do to get more of their traffic and actual business?  Has anyone done something like this before or knows quick and easy tactics to get their clients?  We have a local landing page: https://dcacar.com/lax-car-service that ranks 9 through 11 for those same keywords.

Thanks for your thoughts and time.

Davit

Hi Thomas, we are working on fixing the issues you mentioned right now. I will update you if it works. Thanks for your detailed analysis. It means the world to us.

Hey Mozzers,

After a redesign of our site we have a huge problem with 1 particular URL. We can't understand what is wrong with it. Our site was redesigned about 3 weeks ago everything was done to make sure the process was smooth. Content on the new url was exactly the same as before, title tags and meta descriptions were copy pasted, 301 redirects were set up. Our site has 47 pages and all other pages are still ranking the same way as they used to before the update but this one url has just dropped from serps or once a while is appearing on 2nd, 3rd pages.

URL in question is: https://dcacar.com/dulles-limo-service/

We are a MOZ pro client and have the data on where this url was ranking prior to the update. Keywords it ranked for #1position on page one- some examples ( car service to dulles, car service to iad, dulles airport limo service) and many more. The only thing that has changed was the url the old url was https://www.dcacar.com/dulles-limo-service.html

After the new design we got rid of the ".html" on all our urls, the funny thing is that all our 46 urls were updated the same way but only this url is experiencing this problem. Google search console shows that url is indexed and on Google but sometimes it does not show up on serps.

Can anyone please help? 20% of our business comes from this url and we are loosing real money everyday and I can't figure out was is wrong with it.

Thanks all,

Davit

Hey Mozzers,

Two days ago, we redesigned our website and changed the server at the same time to get faster loading times.

Here is what we have done.

The old site was hosted on ipage, new site with a new design hosted on UPCLOUD. We changed the A record to the new server, uploaded a new site, submitted a new sitemap to Google Search console, 301 redirected all old URLs to new ones, most have changed a bit.  Old URLs were ending with " .html "the new ones do not have that at the end.  Submitted AMP pages to Google as well.

Now here is my question. Should we delete the old site completely from ipage or should we keep it for a while? Google has indexed the new URLs that were created with the redesign, these URLs did not exist on the old site.  But it still shows most of the old URLs on SERPs (these are URLs that have been 301 redirected to a new equivalent page)

I understand 2 days is not very long for Google to get everything right, but I am not sure what we should do with the old site? Keep it or get rid of it to help Google index the new one only. FYI every single old URL that appears on Google search when clicked on will take you to the right place, we made sure there are no 404s at all. As this is very important to our business and we get most of it from Google I want to make sure we do it right for SEO purposes. The agency that designed the site did not really know the answer to that question, as they do not have SEO specialists. Please help, any input you might have will be greatly appreciated.

Hey everyone,

I have found few code issues with our new website and wanted to see how bad those problems are and if I have missed anything. If someone can take a look at this and help me it would mean the world. Thank you. all!

We hired an agency to design a new site for us and it's almost ready, but the other day I found some problems that made me wonder if this new site might not be as good as I thought and I wanted to ask you to take a look at the code and possibly help me understand if from SEO prospective it is sound.  But I really want someone who understands SEO and web design to look at our code and point out what might be wrong there.

Here is  a link to the actual site which is on a new server: http://209.50.54.42/

What I found few days ago that made me wonder something might not be right.

Problem 1. Each page has 3 title tags, I guess whatever template  they are using it automatically creates 3 title tags. When you do " View Page Source"

For example on this url: http://209.50.54.42/washington-dc-transportation when you view the code, the lines  Lines 16,19 and 20 have the title tag which in my opinion is wrong and there should only be one. Could this hurt our SEO?

Problem 2.  Infinite duplicate urls found

All following pages have INFINITE NUMBER OF DUPLICATE URLS. EXAMPLE: http://209.50.54.42/privacy-policy/8, http://209.50.54.42/privacy-policy/1048, http://209.50.54.42/privacy-policy/7, http://209.50.54.42/privacy-policy/1, http://209.50.54.42/privacy-policy you can add any type of number to this url and it will show the same page.  I really think this 2nd problem is huge as it will create duplicate content. There should be only 1 url  per page, and if I add any number to the end should give a 404 error. I have managed to find these 2 issues but I am not sure what else could be wrong with the code. Would you be able to look into this? And possible tell us what else is incorrect? I really like the design and we worked really hard on this for almost 5 moths but I want to make sure that when we launch the new site it does not tank our rankings and only helps us in a positive way.

Thanks in advance,

Davit

HI Miriam,

The problem we were discussing before goes away when you 301 redirect a url to a new one.  Even if you change one letter or something of that sort. At least that is a shot term solution that we found after running many tests. Regarding the text on the site, we are keeping it the same for the time being as majority of our business 90% plus is done in DC and by changing the text of the home page we will for sure lose a lit of traffic. We will make the changes once ready. La and other markets were tests and we have to take it slowly to ensure our day to day business is not negatively effected by drastic changes.  As you suggested i created a now topic and hope coders will be able to answer some of my concerns.

Thank you.

Thank you Miriam,

I will take all your suggestions into consideration and fix them one by one. Regarding the site redesign we are currently actively searching for a good agency to work with, it has been 3 months of searching but  so far the companies that we find are offering simple sites and we're looking for someone that can provide what we're looking for.   Thanks again for your in depth research and help.

Hi everyone,

Here is my problem. This site: https://247ride.com/town-cars/ ranks for bunch of really good keywords. Such as lax car service, car service to lax etc. The keyword does not appear in Title tag, and only partially on meta description. The site's DA is 23 and PA is 22. Less than 29 links overall, and linking domains 8. Why in your opinion Google is ranking this page #1 and #2 for many competitive keywords. I know it's a hard question to ask but any input would be greatly appreciated. I am working really hard to rank for same keywords and  so far i am at #11 position.

Thanks in advance,

Davit

Hi Miriam,

Thank you for you answer.

One more thing I am not looking at the 3pack, only the organic results that appear below.

The page that I am trying to rank with is: https://www.dcacar.com/lax-car-service.html. Our company is based in Washington DC but we launched in several cities about a year ago. LA is one of the cities that we would really like to rank in as there is a lot of business In Denver and Cleveland we have had good results but LA seems a bit harder. We have a GMB listing in LA linked to the above landing page. Now we are working on a complete site re-design to make it more user friendly and appealing to clients. When I mentioned their #1 or #2 position I was using Moz's Serp Analysis.

Oh one more thing I could not find their GMB listing, but the Yelp profile sucks big time- https://www.yelp.com/biz/24-7-ride-orange

1.5 stars with over 600 reviews.

Hi everyone,

I have a weird problem that has been bothering me for the last few months. One of our urls:

https://www.dcacar.com/lax-car-service.html

Ranks for keywords such as "car service to lax", "lax car service", etc. It does pretty well from any location that we check: page 1, position 5-7. But here is the interesting part, when a searcher in actually in Los Angeles it does not show up at all, even on page 4. So if you're anywhere else in USA you'll see our landing page on page 1 position 5-7 but when you're in Los Angeles where we actually want the people to see the landing page it's no where to be found. I added our local office address at the bottom, also added a link to our local Yelp page hoping that might send some kind of signal to Google but as of now no luck. Has anyone experienced anything like this and what is the solution? What do we have to do to fix this weird problem.

Thanks in advance

Hi Miriam,

Thanks a lot for your quick answer. I did read the whole thread but I am thinking our situation is a bit different. Let me explain why. Also frankly I did not find a solution to the problem either:)

1st the site was not redesigned, total number of links per Link Explorer is 52. 29 followed and the rest no follow. No manual penalty in our Google  Search Console. I have checked that many times. Also same question as you raised in the other post why would we rank for the keyword all over USA but not in LA if we were under some kind of penalty. The anchor text for those few links seems pretty diversified. We do have some exact match keywords but a very small percentage of total. I am a Moz PRO member for almost 5 years. Would it be possible to have someone look into our situation to shed some light on what is happening here. It would mean the world to me. If you need any other info I would love to post it here or I can send it via email privately.

Thank you,

Davit

Miriam,

Thank you for looking into our problem and spending your time to do some research. I am currently in Washington DC but my LA fleet manager will be back for work on Monday I will ask him to do the search and get back to you right away. I did the same thing you did from Washington DC and when searching for "car service to lax" I get exactly the same result as you. There are there pages for the local pack but we are no where to be found. In organic I see our url ranking in #4 on page 1 that might be a bit biased as google might rank us higher since it knows we always click on our url. I also conducted another search just for fun.

I searched for "car service from lax" the same thing almost except instead of "to" we use the word "from". I see our site on position #4 but in this instance there is no local results. Google shows local results when searching to LAX but not FROM.

The only way I can see our business in local results is by searching "car service los angeles" I find us on the page 4 of local results.(4th tier). Again a terrible place but at least it comes up. To tell you the truth I am not much worried about the local at this time, I was just confused why the organic result is such a mess.  I think if we get an office close to LAX we will fix the problem with  local results at least I have that feeling but I just can't understand the organic situation at all.

I will write to you again Monday or Tuesday with our findings. Again thanks a million and enjoy your weekend.  I think if we get an office close to LAX we will fix the problem with

Hi Miriam,

Thanks for your patience and your help, it mean the world to me. Sorry for getting back to you late. But we are getting conflicting results from the same location. We will be doing another test today and I will compose a detailed report of our findings tonight or the latest tomorrow. Thanks again,

Davit

Hi Miriam,

Please see below our findings from last night.

Desktop Location is LOZ FELIZ

Car service to LAX Desktop/Organic checked till 5 page-None,Desktop/Local with untouched map-None, Desktop/Local with map moved to Little Armenia - 1st page 3rd hit,  Desktop/Local zoomed out(5km) - 2nd page 7th hit---Car service to LAXMobile/local - zoomed in to East Hollywood and Atwater Village are 5th, Mobile/organic - None---Car service near meDesktop/Organic. checked till 4th - None, Desktop/Local - 1st hit----

Car service near meMobile/Organic - None, Mobile/Local - 1st hit.Please let me know if you need anything else.

Hi Thomas, we are working on fixing the issues you mentioned right now. I will update you if it works. Thanks for your detailed analysis. It means the world to us.