Shopify SEO - Double Filter Pages
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Hi Experts,
Single filter page: /collections/dining-chairs/black
-- currently, canonical the same: /collections/dining-chairs/black
-- currently, index, followDouble filter page: /collections/dining-chairs/black+fabric
-- currently, canonical the same: /collections/dining-chairs/black+fabric
-- currently, noindex, followMy question is about double filter page above:
if noindexing is the better option OR should I change the canonical to /collections/dining-chairs/blackThank you
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When dealing with a double filter page like "/collections/dining-chairs/black+fabric," there are a couple of considerations to keep in mind regarding indexing and canonicalization.
Indexing: If you choose to use "noindex" for the double filter page, it means that search engines won't include that page in their index. This can be beneficial if the double filter page doesn't provide unique or valuable content compared to other pages on your website. By preventing indexing, you can avoid potential issues with duplicate content and ensure that search engines focus on more relevant pages.
Canonicalization: The canonical tag is used to indicate the preferred version of a page when there are multiple versions with similar content. In this case, if you set the canonical tag to "/collections/dining-chairs/black," you're essentially telling search engines that the single filter page is the preferred and primary version of the content. This can help consolidate the SEO value and avoid dilution of ranking signals.
Considering these factors, the decision between using "noindex" or changing the canonical tag to "/collections/dining-chairs/black" depends on the specific situation and your goals. Here are two scenarios:
a. If the double filter page ("/collections/dining-chairs/black+fabric") does provide unique and valuable content compared to the single filter page ("/collections/dining-chairs/black"), it may be more appropriate to change the canonical tag to "/collections/dining-chairs/black." This indicates that the double filter page is a preferred version of the content and can help search engines understand the different variations you offer.
b. If the double filter page ("/collections/dining-chairs/black+fabric") doesn't provide any substantial unique content compared to the single filter page ("/collections/dining-chairs/black"), using "noindex" can be a reasonable option. This prevents search engines from indexing a potentially redundant page and focuses their attention on the single filter page.
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